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Five Maximizing Maxims for Success in Sales

Recently I’ve been discussing the Four Rules of Engagement as they apply to the sales process, and the K-12 sales process in particular (though they apply in every encounter we have — even encounters we have with ourselves!). To drive home the fourth rule of engagement, “you can help shift another person’s perspective”, I developed Five Maximizing Maxims to remember.

You can read the article, which is posted to the Selling to Schools website, here.

I also sat down with Glen McCandless of Selling to Schools to discuss these maxims. You can listen to the podcast below:

…or Listen to internet radio with Selling to Schools on Blog Talk Radio.

Visit our Four Rules of Engagement page to find more information to share with your sales teams, or contact Caruso Leadership to inquire about Sales Training.

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